Episode 5: Beyond the unreliable open rate, here's what to track instead. Apple broke your email metrics, but everyone's pretending it didn't happen. This episode exposes why the open rate obsession is killing your newsletter and what smart creators track instead.

We break down how privacy changes have turned open rates into fantasy numbers while revealing the engagement metrics that actually predict subscriber value and revenue potential.

Timestamps: 

00:00 The open rate delusion00:33 How privacy updates wrecked your metrics02:34 Apple Mail Privacy Protection: what actually happened 04:26 Click-through rates: the honest engagement metric 06:01 Building segments that predict revenue 08:27 How we measure what matters for clients 09:17 The engagement metrics that actually grow your business

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