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Biz Tough: Build Strong
June 23, 2025 · 18 min

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the strategies and mindsets that empower entrepreneurs to navigate the challenges of building a successful business. In today’s episode, we focus on resilience, personal practices for success, and the importance of having a clear mission statement.

Recent trends emphasize the significance of mental fortitude, effective self-care, and a strong sense of purpose in achieving long-term entrepreneurial success. This episode will provide valuable insights for anyone looking to build a sustainable and fulfilling business.

Joining us today is Connor Gilbert, Entrepreneur, Philosopher, Certified Coach, and Co-Founder of Apart Inc., a boutique creative marketing firm. With his diverse background and passion for helping businesses thrive, Connor is a valuable resource for our listeners.

Key Highlights:

1. Resilience in Entrepreneurship: Key elements of resilience and how entrepreneurs can bounce back from setbacks.

2. Personal Practices for Success: Effective personal practices to help entrepreneurs maintain focus, manage stress, and optimize performance.

3. The Importance of a Mission Statement: How a clear and compelling mission statement guides decision-making, attracts customers, and inspires employees.

4. Connor Gilbert’s Entrepreneurial Journey: Key lessons learned from his diverse career as a philosophy student, nightclub promoter, and marketing professional.

5. The Evolving Challenge of Entrepreneurship: Insights on how entrepreneurs can face ongoing challenges with determination and adaptability.

Special Thanks to Our Partners:

RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/

For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!

Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.