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How to Hire a Digital Marketing Agency
April 24, 2025 · 28 min

Choosing the right digital marketing agency can be a complex and challenging process for businesses, especially startups. Fortunately, we have considerable insight into this process and know exactly what it takes to navigate the selection process, so you can set yourself up to maximize the agency’s effectiveness within your startup. This week, episode 85 of the FiredUp! podcast is about how to hire a digital marketing agency!

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In this episode of the FiredUp! podcast, the Firebrand team shares five essential steps to selecting an agency that will elevate your marketing efforts and grow your business!

Chris and Ian discuss:

Have the right assets and resources in place before even considering hiring a marketing or PR firm. Leverage referrals from trusted colleagues to find the best agency match.Validate an agency’s claims by researching their past work and results. Set yourself up for success by avoiding unnecessary paperwork and clearly communicating your objectives. Avoid delays by kicking off the working relationship quickly. 

Thank you for listening! Tune in to all the episodes for practical tips on crushing your startup marketing goals. Don’t forget to follow, rate, and review the podcast, and tell us your key takeaways!

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