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#124 Ryan Kelly - How to build a personal brand on LinkedIn as a recruiter that generates inbound opportunities
February 07, 2025 · 35 min

In this episode, I catch up with Ryan Kelly, founder and CEO of Creative Natives, a boutique recruitment company specializing in creative, digital and marketing Recruitment. 

We discuss discuss Ryan's journey in building a strong online brand, the importance of content creation, and how to effectively qualify clients. Ryan shares insights on the current business landscape, how to generate more inbound leads through your content, and the significance of authenticity in personal branding.

We also touch the importance of recruiters to be selective with clients, how to say no to a client and the importance of having a clear vision and values for their business.

Takeaways

Saying no to certain clients is crucial for maintaining quality partnerships.Consistency in content creation is essential for building an online presence.Failing is part of the learning process in content creation.Authenticity and personal storytelling resonate well with audiences.Building trust through content is more effective than traditional sales methods.Recruiters should focus on their values and brand identity.Engaging with your audience is important, but time constraints can make it challenging.Success in recruitment is not just about financial gain, but also about impact and fulfillment.Changing perceptions of recruitment agencies is a key goal for Ryan.

Chapters00:00 Introduction to Ryan Kelly and Creative Natives01:01 Current Business Landscape and Growth Strategies03:34 Building an Online Presence: The Power of Consistency10:11 The Benefits of Inbound Opportunities through Content17:08 Advice for New Recruiters: Building a Personal Brand30:18 Future Goals and the Purpose of RecruitmentCheck out Ryan below :

https://www.linkedin.com/in/ryanpatrickkelly99/

This episode is in partnership with Recview:

https://recview.ai/