We welcome Frances Lacefield Hovis to the podcast, founder of the dorm-focused furniture company Room 422. Caroline, Liz, and Frances excitedly unveil the new Ballard Designs Dorm Collection in partnership with Room 422.  Throughout the episode, Frances shares her inspiring journey in starting Room 422 and discusses the creation of custom dorm bedding and decor. Frances also offers a wealth of advice on creating cozy and stylish dorm environments using Room 422 products, focusing on essential items such as headboards, bed skirts, and decorative pillows.  Watch the video version of this week's episode now on Ballard Designs' YouTube Channel: https://youtu.be/nTAXTvqZC-I What You’ll Hear On This Episode: 00:00 Introduction to the How to Decorate Podcast 00:34 Exciting News: Launching a Dorm Collection 00:43 Meet Frances Lacefield-Hovis 01:45 The Birth of Room 422 03:34 Growing the Business Through Trunk Shows 04:29 Adapting During the Pandemic 05:57 Designing Dorm Room Essentials 10:33 Collaborating with Ballard Designs 16:05 Mother-Daughter Bonding Over Dorm Decor 19:20 Choosing the Right Bedding for Dorms 22:37 Freshman Dorm Room Essentials 23:50 From Interior Design to Event Planning 25:27 Starting a Business in College 26:01 Parental Support and Entrepreneurial Spirit 26:36 Tips for Designing a Dorm Room 29:27 Checklist for Dorm Room Essentials 38:14 Transitioning Dorm Decor to New Living Spaces 40:24 Budgeting and Splurging on Dorm Decor 42:56 Where to Find the Dorm Room Collection 43:16 Conclusion + Where to Follow Francis and Room 422 Also Mentioned: Ballard Dorm Collection | Shop Now ⁠⁠@flhovis⁠ | Designer IG ⁠room422.com | Room 422 Website @room.422 | Room 422 IG Please send in your decorating dilemmas + pictures so we can answer them on an upcoming episode (⁠⁠podcast@ballarddesigns.net⁠⁠) . And, of course, please subscribe to the podcast if you haven’t already in Apple Podcasts or Spotify so you never miss a new episode. Happy Decorating!