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Creator Economy Updates - Whalar's Lighthouse, TikTok pushes forward, LTK's new AI, Instagram Gamification
December 15, 2023 · 5 min

Welcome back to Inside the Click with your co-host, Michelle, giving you the lowdown on all things creator economy in just 5 minutes.

What went down this past week:Whalar's Lighthouse Launch: Whalar's introducing "The Lighthouse," physical campuses for creators. These spaces aim to educate and empower, offering mentorship and classes. This initiative targets professionalizing creators, providing hope for influencers and aspiring entrepreneurs.TikTok Updates: TikTok now allows AI-generated content flagging, promoting authenticity. At "TikTok In The Mix," a live gig, the platform celebrated its influence in the music world, bridging digital and live experiences.LTK launches Match.AI is a game-changer: Instantly pairing creators and brands with over 100 million data points for top-notch collaborations.Instagram's Gamification: Instagram is telling you want the algorithm wants, and making a game of it.

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