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When Do Nudges Help?
May 16, 2025 · 21 min

Susan Athey, PhD, of Standford University joins JAMA+ AI Editor in Chief Roy H. Perlis, MD, MSc, to discuss her research on machine learning to target behavioral nudges for college students and their potential implications for health care. Related Content:

How an Economist’s Application of Machine Learning to Target Nudges Applies to Precision Medicine