This story was originally published on HackerNoon at: https://hackernoon.com/social-mechanics-harnessing-user-connections-for-product-growth. Guide with examples for growth product managers on how to apply social networks strategies to acquire, onboard and retain users. Check more stories related to product-management at: https://hackernoon.com/c/product-management. You can also check exclusive content about #product-management, #product-led-growth, #user-onboarding, #user-retention, #product, #product-development, #business-strategy, #business-growth, and more. This story was written by: @aleksandramatveeva. Learn more about this writer by checking @aleksandramatveeva's about page, and for more stories, please visit hackernoon.com. Social apps demonstrate high retention rates and enjoy the luxury of having thousands of high-frequency users. While many businesses are not created for everyday use and rather have weekly or monthly usage cycles, we, product managers, still tend to wonder – is there a way to adapt social media strategies to our product?