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In this episode of The Brolletts Podcast, we sit down with Austin Lippolis, aka Austin Lip, aka LIP, a Faulkner University pitcher who's building his brand around baseball content, unique "Get Ready With Me" videos, and his signature toothpick.
We dive into:
🎬 Austin's Content Creation Journey: Learn how Austin went from posting funny videos about Hawaiian rolls to becoming known for his baseball content and signature toothpick persona.
🎥 The "Get Ready With Me" (GRWM) Format: His process for filming, editing, and posting these trending videos that have earned him millions of views.
🦷 Building a Brand Around a Toothpick: How a family tradition turned into his social media niche and future business plans for his own toothpick brand.
⚾ College Baseball Journey: His path from being undersized in high school to taking a gap year and finding his home at Faulkner University.
💼 Turning Content into Opportunities: His experiences with brand deals like Plate Crate and Pitchers Only Apparel, plus advice on approaching companies.
Whether you're an athlete looking to build your personal brand or a creator wanting to find your unique niche, Austin's insights on consistency, authenticity, and turning everyday elements into content opportunities will inspire your own creative journey.
Love this episode, you'll also love these from 2 other College Players and Creators:
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📲 Follow Austin Lip:
TikTok: https://www.tiktok.com/@yaboylip