Feeling stuck with YouTube Shorts? Wondering how podcasters can use them to explode their reach—without burning out?
In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard are joined by returning guest and YouTube expert Fran Asaro, founder of the Senior Tuber Community and president of Thrive Anyway. Together, they dive into the world of YouTube Shorts and how podcasters can use bite-sized content to spark big results. From mastering frequency to strategic hooks and smart cross-promotion, Fran shares real-world tactics that help creators grow their audience, boost engagement, and keep content creation sustainable. Whether you’re new to YouTube or looking to make your shorts work harder for you, this episode is packed with actionable advice you won’t want to miss.