Bobbi-Jo Meuleman assumed leadership of the Boise Metro Chamber as CEO and President on October 2, 2023. The role includes overseeing the organization’s tourism division, Visit Boise, and economic development division, Boise Valley Economic Partnership. She was selected for her extensive experience with governmental affairs and economic development as well her passion for promoting, supporting, and advocating for Treasure Valley businesses.

Podcast Notes:

00:00 - 00:19 “And that's another big component of something the Chamber does is advocacy is a huge part of it. And really watching to see what's going on, on the state, local and federal level, things that are impacting our businesses. And so that's a big thing that we do and we follow at the Boise Metro.” — Bobbi-Jo Meuleman

00:20 - 00:38 Welcome to Peppershock Media’s Marketing Expedition Podcast

00:39 - 03:03 Bobbi-Jo’s Background

03:04 - 11:20 Marketing Essentials Moment: LinkedIn Strategies

11:21 - 14:31 Welcome to the show, Bobbi-Jo!

14:32 - 18:01 Chamber's Community Engagement

18:02 - 22:03 Chamber's Advocacy and Legislative Efforts

22:04 - 26:58 Chamber Events and Networking Opportunities

26:59 - 29:30 Leadership Programs and Mentoring

29:31 - 30:21 Awesome, affordable outfits that are delivered to your doorstep each month. Get $10 credit and free shipping on your first order. Sign up for Nadine West.

30:22 - 36:06 Business Development and Networking Success Stories

36:07 - 39:38 Chamber's Tips and Leads Groups

39:39 - 42:01 Future Initiatives and Community Issues

42:02 - 43:09 Member Benefits and Marketing Support

43:10 - 43:38 Collaboration with Treasure Valley Chambers

43:39 - 45:11 How to Get Involved with the Chamber (https://www.boisechamber.org/)

45:12 - 45:35 Thank you so much, Bobbi-Jo! Share this podcast, give us a review, and enjoy your marketing journey!

45:36 - 46:21 Join the Marketing Expedition Community today!

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