If you’ve ever wondered whether starting a podcast is worth it for your business (or even if you haven't yet!), you're going to want to listen. In this episode, my friend and fellow RD, Ana Reisdorf, interviewed me for her RD's Who Thrive Facebook group, and she is graciously letting me share it on my podcasting platform, too! We talk all things podcasting and why it’s one of the most powerful (yet underused) tools dietitians can leverage to build trust, grow visibility, and bring in clients.

We dive into everything from tech setup and tools, to monetization strategies, to how I’ve stayed consistent with the Dietitian Success Podcast for over 200 episodes (and why it continues to drive business growth, even with a niche audience).

Whether you’re podcast-curious or just looking for a fresh approach to your marketing strategy, you’ll walk away with realistic, actionable insights on what it takes to get started and keep going.

Inside the episode:

Why podcasting builds trust in a way social media can’tHow to plan content without burning outTools we use to keep things efficientWhat kind of podcast content actually convertsStrategies for sponsorships and monetization

If you liked this episode, make sure to rate, review, and subscribe - and share it with a fellow dietitian!

Links: 

Join our FREE dietitian communityBook your FREE Business Strategy Call today (open to starting, growing or scaling dietitian business owners)Join the RDs Who Thrive Facebook communityCheck out Ana's Freelance Writing websiteCheck out the GLP-1 HubFollow Ana on Instagram: @active_to_passive and @GLP1Hub 

Transcript Summary:

[00:00:00] Welcome & Why We’re Talking About Podcasting

[00:02:00] Podcasting vs. Other Marketing Tools

[00:04:00] You Don’t Need a Huge Audience to Succeed

[00:07:00] Content Strategy: Where Do Ideas Come From?

[00:10:00] Streamlining the Process to Stay Consistent

[00:13:00] Calls to Action & List Building

[00:16:00] What if You Don’t Want to Sell 1:1 Services?

[00:21:00] Getting Found: How to Grow Your Podcast

[00:26:00] What Tech Tools Do You Really Need?

[00:30:00] YouTube vs. Podcast Platforms

[00:34:00] Final Thoughts on Getting Started