Episode cover
1140. Building a Million-Dollar Business (from ZERO) in 12 months
June 16, 2025 · 18 min

In this solo strategy session, I break down exactly what I'd do if I were building a new business from the ground up today.

This is the exact roadmap my team uses across multiple 7- and 8-figure companies, and it's based on what’s working right now in today’s market. 

In this episode, you'll learn:

The 3 trends you must understand before launching anything in 2025

Why 1:1 services are your fastest path to cash (even in a high-ticket market)

The five weekly calls-to-action that keep leads warm and converting

How to run monthly conversion events using a simplified Live Launch Method

The role of branding ads and daily content in building consistent visibility

Why the Miracle Hour framework is the foundation for sustainable growth

How to build your tech stack, grow a lean team, and scale without complexity

Timestamps: 

03:45 – Key buying trends and mindset shifts in 2025 07:25 – Why one-to-one services are outperforming groups right now 11:10 – How to use branding ads + content to drive daily leads 15:45 – The 5 essential calls to action to rotate each week 18:20 – Monthly conversion events: mini live launches that move the needle 23:00 – Launching a trust-building offer to scale long-term 28:12 – How to use the “Hope, How-To, Conviction” content model 33:00 – Tech stack and team-building: what you really need to grow 38:55 – The 3 things Kelly did when starting her first business (and still would today)

Resources: Save your seat for the Live Launch Intensive happening June 27th with Kelly Roach and Danielle Cevallos: https://workshops.thebusinessadvisory.com/livelaunchday Inquire about working 1:1 with our team: https://programs.thebusinessadvisory.com/consulting 

SUBSCRIBE TO THE KAIROS NEWSLETTER: Faith leadership strategies to bulletproof your business and life that are delivered to your inbox every Saturday morning. https://thekellyroach.com/kairosnewsletterorganic

Learn our Signature Miracle Hour strategy inside The Virtual Business School Membership: https://go.virtualbusinessschool.com/joinvbs 

Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/

Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/