You’ve seen the listings: 45, 60, even 90+ days on the market. Does that mean something’s wrong with the home — or could it be a hidden opportunity? In this episode of The Elite Realty Group Podcast, Mike and Dave Elkins dive into what longer days on market (DOM) really mean in today’s real estate market, and how smart buyers can turn “stale” listings into smart deals.🏠 Here’s What You’ll Learn:Why homes are sitting longer in 2025 — and why that’s not always a red flagHow to spot a great deal others might overlookWhat warning signs to watch for when a listing has been sittingHow to negotiate effectively on homes with high DOM📍 Whether you’re buying in Morristown, Hamblen County, or anywhere in the Lakeway Area, this episode gives you the local insight you need to shop smart.📞 Ready to tour a property that’s been sitting? Mike and Dave Elkins can help you spot value where others see hesitation.🔔 Subscribe for weekly episodes from The Elite Realty Group Podcast — your go-to source for real estate insights in East Tennessee.#MorristownTNRealEstate #LakewayAreaHomes #EliteRealtyGroup #MikeElkins #DaveElkins #RealEstatePodcast #TennesseeHomes #HomeBuyingTips #LongDaysOnMarket #DOMExplained #2025HousingMarket

We’ve been having conversations with top leaders who tell us that with all of the uncertainty and volatility in the business environment, decision-making can feel like being in a bubble.  You may be aligned with your top leadership team and employees on decisions such as entering new markets, introducing new technology to streamline operations, andRead More The post Burst Decision-Making Bubbles To Ignite Transformational Growth appeared first on Business Advancement.

On this week’s episode of Little Talks, we’re celebrating 45 years of LA with our founder and chairman, David Littlefield. He’ll take us back to 1980, when "Littlefield Inc." began in his home in Stillwater, Oklahoma.We’ve had plenty of ups and downs over four decades—moments where we just had to hang in there and keep pushing. Through both triumphs and setbacks, we learned that being persistent and adaptable matters more than quick success.What’s kept the agency going for 45 years? David says it’s simple: hire the best people, keep hustle on business development, and never stop reimagining how to serve clients. And his advice for the next generation? You'll have to listen to find out!And from all of us here today, HUGE thank you to David, for taking a risk and building what we have today. Littlefield Agency wouldn't be here if it wasn't for you!—David, Sam, & ClaudiaTell us what you think!

You have questions, Sam Anderson—CEO of Origin 63—has answers. And now, so does Customer Agent. In this episode, Sarah and Sam talk trust, handoffs, and what it really takes to make AI work alongside humans. And, they get into all the details on how to use AI to unify unstructured data, activate knowledge bases, and build always-on assistants that support teams across the front office.

Don’t miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

If you're looking to up your game with Google Ads, you're in the right place. We're diving deep into the world of Performance Max, or PMAX, and sharing the five essential dos and five key don’ts for optimising your campaigns. Understanding what you aim to achieve with your campaign is crucial before you even set your bid strategy. With insights from Google Ads experts Becky Hopkin and Johnny Hyams, we'll equip you with practical tips to fill your optimisation to-do list for months to come.The 5 Dos of PMax OptimisationUnderstand channel performance: PMax campaigns run across various Google channels, so it's important to analyze performance on each to optimise effectively. Use scripts to get data on channel performance and understand where your budget is going.Test feed-only PMax: To prioritize shopping and limit placements, create PMax campaigns using only a product feed and no other assets. This gives you more control and focuses spend on shopping, which often performs best for eCommerce.Use high-quality assets: If you include images, videos, headlines, and descriptions, ensure they are high quality and relevant. All creatives should work well together, and asset groups should be used to maintain coherence.Use negative keywords: Add negative keywords to your PMax campaigns to refine targeting and prevent irrelevant traffic. Google now allows adding negative keywords at the campaign level, which gives you greater control.Align bid strategy with objectives: Choose the right bid strategy and set appropriate targets to achieve your campaign goals.The 5 Don'ts of PMax OptimisationOnly use PMax campaigns: Don't rely solely on PMax; continue to use other campaign types like search, remarketing, and display for better control and targeting.Bid on your brand name in PMax: Exclude your brand name from PMax campaigns to avoid paying higher costs per click, and use separate search campaigns for brand terms.Let campaigns be limited by budget: If possible, avoid budget limitations, and adjust targets or increase budgets to maximize potential.Overly segment campaigns: Avoid excessive segmentation, as PMax needs sufficient conversions to optimise effectively.Leave final URL expansion on: Turn off the final URL expansion setting to control which pages users land on and prevent traffic from going to irrelevant pages.Find the notes here: https://keepopt.com/259Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" ****Get all the links and resources we mention & join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://keepopt.com/sponsor

The way people search for information is changing fast. In this episode of Leader Generation, Tessa Burg is joined by Maurice White and Chris Harihar for a discussion about Generative Engine Optimization (GEO).  They explore how search behavior is evolving with the rise of AI tools like ChatGPT and Perplexity, and what that means for brands aiming to show up in these new discovery environments. Maurice and Chris break down the parallels between GEO and traditional SEO, why marketers need to rethink their content strategy, and how PR now plays a crucial role in driving visibility in results powered by large language models (LLMs).  This episode offers real-world tips, fresh thinking and a bit of reassurance for those feeling overwhelmed by the shift. Whether you're in SEO, content, PR or digital strategy, you'll walk away with clear insights and actionable ideas to stay ahead. Leader Generation is hosted by Tessa Burg and brought to you by Mod Op.  Mod Op Contributors: Chris Harihar, EVP of PR at Mod Op Maurice White, Senior SEO Strategist at Mod Op About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at Tessa.Burg@ModOp.com.  

Send us a textIn this episode, Rachel gets real about the outdated (and straight-up toxic) beliefs still floating around the direct sales industry. From team building myths to hustle culture, she’s calling out the nonsense that’s keeping leaders stuck—and sharing what actually leads to growth in 2025. If you’ve ever felt guilty for wanting more or wondered if you’re allowed to build something outside your company, this one’s for you.Key Points Covered:Why team building is not the only way to grow your income. Rachel shares her experience of earning more from a $19 product than from her entire team and sales combined.The myth that wanting more makes you greedy or ungrateful. Growth ≠ betrayal. Wanting more is a sign of vision, not disloyalty.How building something of your own doesn’t make you a traitor. Loyalty to yourself ≠ disloyalty to your company. You can support your team and your future.Why hustle culture is toxic—and what to focus on instead. Burnout isn’t a badge of honor. Strategy, peace of mind, and aligned work matter more than overworking.When 'stick with it' is actually harmful advice. Sometimes it’s time to pivot—and that doesn’t mean you’re a quitter.The truth about corporate loyalty (it’s not what you think). At the end of the day, your company is loyal to its bottom line. Protect your own future.Why team drama doesn’t equal leadership. Real leadership starts with leading yourself first—not being the emotional support human for your entire downline.Call to Action: If you're ready to stop falling for the lies and start building something of your own, Rachel has 2 VIP Day spots open this summer to help you create and launch your digital product. DM her the word VIP on Instagram @rachelaperry or email her at rachel@rachelaperry.com to snag a spot.Hang out with me more! Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"For Additional Resources for Direct Sellers:www.rachelaperry.com

Drop everything and book a flight. Join Michelle and illustrator Caroline Tomlinson as they dive into the winding, wanderlust-filled path that led Caroline from agency burnout to full-time artistry, with pit stops in London, Cape Town, and New Zealand. They talk grit, galleries, creative identity, and the irreplaceable inspiration of travel. Tune in to embrace the beauty of happy accidents, creative ruts, and why travel is the ultimate fuel for your imagination.   Caroline Tomlinson is a London-based illustrator whose sketchbook and passport are rarely apart. A graduate of Central St. Martins, she blends inky, expressive marks with a love of travel, fashion, and culture—embracing “happy accidents” as part of her creative process. Her work has appeared in campaigns for Christian Louboutin, Sephora, Marc Jacobs, and Matches Fashion, and has been featured in Vogue, The Guardian, and Suitcase. Caroline also collaborates across mediums, recently launching a sustainable brand with Anthropologie and exploring film and animation in her latest project, Wanderlust Illustrated. ------------------------ In today's episode, we cover the following: Caroline's creative path The role of travel in shaping your work and perspective Burnout and reinventing your path Illustration style and medium Finding confidence as an artist Creative identity and career pivots Access to art and inspiration The power of your environment for creative flow Art as emotion, not emotion Dream projects ----------------------- GUEST INFO: To peruse Caroline's stunning illustrations, follow her on Instagram @CarolineTomlinsonIllustrator and visit their website, CarolineTomlinson.com ----------------------- Your designs deserve the front page—literally. Searchlight Digital is the women-led SEO and Google Ads agency that helps creative businesses get seen, not just admired. Use code KMA100 at searchlightdigital.ca for $100 off a 60-minute Pick My Brain call and finally get found. ----------------------- WORK WITH MKW CREATIVE CO.   Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma. ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma.   This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

“ I had a lot more of mindset issues than the actual execution because I felt like I could provide good services. I had a certain level of confidence. But it doesn't matter really how much confidence, if you do also lack that critical mindset piece to really help you move forward.” -Nacondra Moran In part 1 of thie great 2-part series, Nacondra Moran, founder of Exceptional Tax Services, shares the mindset shifts, fears, and learning curves she faced after leaving her job at the IRS. From struggling with perfectionism to embracing entrepreneurship, she opens up about the messy middle of building a firm that works on her terms. In this interview, you’ll learn: What mindset shifts helped Nacondra transition from employee to entrepreneur Pricing mistakes, hiring lessons & boundaries What it means to design a boutique, high-touch bookkeeping firm To learn more about Nacondra, click here. Connect with her on LinkedIn. Listen to her podcast, The House of CEO, here. You can also subscribe to her substack at this link. Time Stamp 00:01:00 – Introduction to Nacondra & her IRS background 00:05:00 – The mindset challenges of leaving a “safe” job 00:08:00 – Overcoming perfectionism & finally launching 00:11:00 – Freelancing, finding clients & learning on the fly 00:17:00 – Building systems, refining offers & setting boundaries 00:20:00 – Dealing with legacy clients & the “messy middle” 00:22:00 – The value of a waitlist & staying boutique 00:27:00 – Mistakes in pricing, hiring & client management 00:30:00 – Preview of part 2: burnout, alignment & content strategy This episode is brought to you by our great friends at Sage! Drowning in paperwork?  AutoEntry lets you snap, scan, and sync receipts, invoices, and statements—so you can ditch manual entry, reduce errors, and get back to what really matters: growing your practice and delighting your clients. Learn more about AutoEntry or get started for free at Sage.com.