Mission CTRL

In this week’s episode of MissionCTRL, Ramon and the PD Flight crew are joined by the inspiring Vicar Centeno, founder of Viccen (pronounced Vixen as in “Fox”) Bookkeeping. Vicar’s journey into bookkeeping began in high school, where an early internship sparked her passion for managing finances. With the support of her father—a well-known pastor and community leader—she gained experience working for a local nonprofit, a role that deepened her skills and commitment to her craft.  In this episode you’ll learn about Vicar’s fascinating family legacy, stretching back to Puerto Rico, where her family owned a supermarket reminiscent of a Walmart.  Tune in as Vicar shares valuable tips for entrepreneurs looking to take control of their finances, build strong business foundations, and avoid common pitfalls. Her story of dedication and legacy is not only inspiring but packed with practical advice for anyone in business. . . . Find Mission CTRL on Anchor, Apple Podcast, Spotify, and our website. Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture. Subscribe for weekly branding and entrepreneurial content here!  To learn more about Peralta Design's work visit peraltadesign.com. #welaunchbrands #digitalagency #mbeagency #mbe #digital #branding #marketing #web #startups #creative #BrandU #w2 #fulltime #leadership #contentcreator #contentstrategy #marketingstrategy #entrepreneurs #business #launchyourbrand

Join the MissionCTRL team and the PD Flight Crew for a spooky Halloween special! In this fun and festive episode, Ramon sits down with Jorge, Amanda, and Maggie for a lighthearted chat about all things Halloween. They dive into the creative process behind their costumes, sharing inspiration, construction hacks, and behind-the-scenes details that brought each look to life. Then, they reveal their favorite horror movies of all time—from chilling classics to modern thrillers that kept them up at night. And, of course, it wouldn’t be Halloween without candy! The team ranks their top five candies, debating the best treats for trick-or-treaters. Whether you’re tuning in for costume tips, movie recs, or candy opinions, this episode is a Halloween treat you won’t want to miss! Get into the Halloween spirit with this episode packed with costume ideas, horror movie recommendations, and sweet candy nostalgia. Whether you’re a Halloween fanatic or just in it for the candy, this special edition of MissionCTRL has something for everyone! . . . Find Mission CTRL on Anchor, Apple Podcast, Spotify, and our website. Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture. Subscribe for weekly branding and entrepreneurial content here!  To learn more about Peralta Design's work visit peraltadesign.com. #welaunchbrands #digitalagency #mbeagency #mbe #digital #branding #marketing #web #startups #creative #BrandU #w2 #fulltime #leadership #contentcreator #contentstrategy #marketingstrategy #entrepreneurs #business #launchyourbrand

Joining Ramon and the PD Flight Crew in MissionCTRL studios is Marc Donald, a non-profit executive with expertise in education, social-emotional learning, restorative practices, social justice, and urban gun violence. Marc holds a BA in History from Hampden-Sydney College and an M.A.T. in English from the University of South Carolina. He serves as the President & CEO of Catalyst CT, formerly known as RYASAP. Over the past four decades, Catalyst CT has provided hope and support to underserved and marginalized youth, families, and neighborhoods.  Since 1985, the organization has positively impacted young people and their families by addressing mental health, addiction, gun violence, and workforce connections. They focus on community strengths, working with expertise in curriculum development, strategic planning, leadership coaching, social-emotional learning, urban gardening, fundraising, and media and technology. In this episode, Marc shares his journey from being an educator in the Bronx to leading the rebranding effort of RYASAP to Catalyst CT. Tune in to learn more about what drives Marc to work with the underserved communities and how he spearheads Catalyst CT’s core mission: building on the strength of the community by working alongside it. . . . Find Mission CTRL on Anchor, Apple Podcast, Spotify, and our website. Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture. Subscribe for weekly branding and entrepreneurial content here!  To learn more about Peralta Design's work visit peraltadesign.com. #welaunchbrands #digitalagency #mbeagency #mbe #digital #branding #marketing #web #startups #creative #BrandU #w2 #fulltime #leadership #contentcreator #contentstrategy #marketingstrategy #entrepreneurs #business #launchyourbrand

Did you know that 74% of podcast listeners tune in with headphones? This means your voice isn’t just background noise—it’s directly in their ears, making every breath and every word crystal clear. In such an intimate space, great audio quality is essential. It’s the difference between your message resonating or your audience hitting pause.  Joining Ramon and the PD Flight Crew in the MissionCTRL Studios for this episode is Curtis Subryan, a Sergeant in the Mount Vernon Police Department by day and the Lead Audio Engineer at Iceolated Productions by night. Curtis is responsible for editing the MissionCTRL podcast. Subryan holds a bachelor’s degree in psychology from the University of Bridgeport and grew up in a Guyanese household in the Mount Vernon section of New York. Curtis began his career in social services but realized it wasn’t the right fit. He pivoted to pursue his childhood fascination with DJ equipment and enrolled in the Institute of Audio Research. This led to prime internships at Sirius XM, where he worked on Martha Stewart’s Radio and Shaila Scott’s show on 98.7 Kiss FM. Now, as an independent songwriter and producer in New York, Curtis performs under the name IceO. He has written, produced, and recorded his first solo project, “Uncertainty,” which is available on all streaming platforms. Uncertainty, an album Curtis created during a difficult time in his life, features lush pads and melodic lyrics, creating a reflective vibe for anyone going through a period of uncertainty.  Tune in to hear Curtis Subryan’s inspiring story and learn about the critical role audio quality plays in retaining podcast listeners. . . . Find Mission CTRL on Anchor, Apple Podcast, Spotify, and our website. Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture. Subscribe for weekly branding and entrepreneurial content here!  To learn more about Peralta Design's work visit peraltadesign.com. #welaunchbrands #digitalagency #mbeagency #mbe #digital #branding #marketing #web #startups #creative #BrandU #w2 #fulltime #leadership #contentcreator #contentstrategy #marketingstrategy #entrepreneurs #business #launchyourbrand

What if your mattress could be as unique as your fingerprint, tailored to your body’s needs and improve your sleep quality?  If you value a good night’s sleep as much as we do, you owe it to yourself to learn more.  This week on MissionCTRL, we’re diving into the future of personalized sleep technology with Robert Zukowski, co-founder and President of Custom Sleep Technology, a custom sleep technology company that is anything but dozing off.  Zukowski’s journey is not your random founder’s journey — he started in aerospace then shifted to the cosmetics industry after a fire decimated their latex manufacturing plant.  Robert considered himself a self-taught engineer who’s on a mission to revolutionize the mattress industry. In this episode, Zukowski shares how his frustration as a Talalay Latex salesman fueled his curiosity and led him to create CST’s patented Performance Line mattresses, which use the cutting-edge Color Comfort Sleep System™. These mattresses are custom-designed to fit your exact height, weight, and sleeping style, and even adapt to alleviate issues like back, shoulder, and hip pain. With free post-delivery modifications, your mattress evolves with you over time.  Tune in to discover how optimizing your sleep can transform your productivity, focus, and overall health as an entrepreneur or business owner. Robert’s insights into the science of sleep will show you why a good night’s rest might just be the secret weapon you’ve been missing. . . . Find Mission CTRL on Anchor, Apple Podcast, Spotify, and our website. Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture. Subscribe for weekly branding and entrepreneurial content here!  To learn more about Peralta Design's work visit peraltadesign.com. #welaunchbrands #digitalagency #mbeagency #mbe #digital #branding #marketing #web #startups #creative #BrandU #w2 #fulltime #leadership #contentcreator #contentstrategy #marketingstrategy #entrepreneurs #business #launchyourbrand

What happens when a seasoned antitrust attorney turns his attention to the digital giants of our age? In this week’s episode of MissionCTRL, Ramon and the PD flight crew sit down with Gene Burrus, a man whose career has taken him from being an antitrust attorney at American Airlines, Microsoft and Spotify to championing fairness in the app marketplace. Gene joined us from his home in Oregon to share with us some landmark cases and battles he continues to fight to keep things fair for the independent developer. This isn’t just a discussion about legalities—it’s a deep dive into leveling the playing field for the little guys: app software developers and small businesses. Burrus hasn’t merely observed the changing tides of the tech industry; he’s been at the helm, challenging monopolistic practices and pushing for a fair terrain to compete. If you’ve ever wondered how antitrust laws affect the mobile apps you use every day—or if you’re a creator looking to survive in a market dominated by giants—this episode is for you. Gene takes us behind the scenes of his work at appfairness.org, an organization he founded to give small developers a fighting chance. Tune in for a thought-provoking conversation that blends legal insight with the drive for innovation, and discover why fairness in tech is not just an industry issue—it’s a societal one. . . . Find Mission CTRL on Anchor, Apple Podcast, Spotify, and our website. Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture. Subscribe for weekly branding and entrepreneurial content here!  To learn more about Peralta Design's work visit peraltadesign.com. #welaunchbrands #digitalagency #mbeagency #mbe #digital #branding #marketing #web #startups #creative #BrandU #w2 #fulltime #leadership #contentcreator #contentstrategy #marketingstrategy #entrepreneurs #business #launchyourbrand

 With Q4 officially underway, the sad reality is that very soon most people will prematurely begin to hang Christmas decorations, skipping right over Halloween and Thanksgiving. For many, 2024 is a wrap and they will coast through the next three months on autopilot. The diets are given up on, the workouts fall off, and the sales pipeline begins to dry up. The lie they’ll tell themselves is that they’ll kick into gear in 2025. But you’re not average, and neither are our next guests joining Ramon in the MissionCTRL studios: Christopher J. Wirth from No Quit Living, Christian Palmer of Relentless Fitness & Nutrition, and Denzel Robinson of Inner Quest Coaching. Now is the time to keep your foot on the gas if you want to “Finish 2024 Strong” plan on attending Finish Strong a Personal & Professional Development Conference on Tuesday October 22, 2024 at the Norwalk Inn from 5:00pm - 9:30pm.  Now is the time to keep your foot on the gas if you’re planning on "Finishing Strong." If you’re planning to FINISH 2024 STRONG, surrounding yourself with like-minded individuals is a key component. In this action-packed episode, you’ll discover the importance of a growth mindset versus a fixed mindset in achieving your goals. We’ll dive into branding, networking, and collaboration, as well as how relationships and masterminds can accelerate success. You’ll also learn how four entrepreneurs turned their passions into thriving brands, covering everything from fitness and nutrition to developing effective habits and accountability systems. Plus, we’ll explore critical topics like testosterone health, building focus, and maintaining your leadership as a coach.  Whether you're looking to launch a brand, refine your coaching approach, or simply crush your fitness and business goals, this episode offers actionable insights for finishing the year strong. . . . Find Mission CTRL on Anchor, Apple Podcast, Spotify, and our website. Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture. Subscribe for weekly branding and entrepreneurial content here!  To learn more about Peralta Design's work visit peraltadesign.com. #welaunchbrands #digitalagency #mbeagency #mbe #digital #branding #marketing #web #startups #creative #BrandU #w2 #fulltime #leadership #contentcreator #contentstrategy #marketingstrategy #entrepreneurs #business #launchyourbrand

Is entrepreneurship an innate trait, or is it a skill that can be learned and developed? Can you think like an entrepreneur even as an employee? Are we in control of our circumstances or just in how we respond to them? These are the questions our next guest, Maria Colon, wrestled with, leading her to take bold action in making a drastic career shift into business ownership.  Maria Colon, founder of EFS Digital, joins Ramon and The PD Flight Crew at MissionCTRL studios this week to share her inspiring journey.  At just 17 years old, Maria migrated from the Dominican Republic to the United States after facing multiple rejections for her visa application—a hurdle that would have discouraged many. But Maria's determination was a pivotal factor that fueled her persistence. Destined for greatness, Maria initially followed the traditional path in pursuit of the American Dream. It wasn’t until Maria realized that the ladder she was climbing was leaning against the wrong building that she decided to change course. In this episode, you’ll hear how Maria rewired her brain, as a self-proclaimed life-long learner, launched EFS Digital. Now, she helps business owners connect with people and generate consistent revenue through sustainable and proven digital marketing systems.  Tune in to learn how the contributing factors in Maria’s journey reshaped her career and led her to entrepreneurial success! . . . Find Mission CTRL on Anchor, Apple Podcast, Spotify, and our website. Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture. Subscribe for weekly branding and entrepreneurial content here!  To learn more about Peralta Design's work visit peraltadesign.com. #welaunchbrands #digitalagency #mbeagency #mbe #digital #branding #marketing #web #startups #creative #BrandU #w2 #fulltime #leadership #contentcreator #contentstrategy #marketingstrategy #entrepreneurs #business #launchyourbrand

If you’re a golf fan and love entrepreneurial startup stories with unexpected plot twists, we’ve got you covered. This week on MissionCTRL, Ramon and the PD Flight Crew are joined by Ken Burns, founder of Bigga Balls, and Joe Ward, the company's Digital Marketing Manager. Burns started as a caddy at 12 and had his sights set on being a rock star but eventually joined the family construction business.  Burns Construction, founded by his dad, Ken Sr., in 1957 started as a residential paving company, but has since expanded its services to include utility companies and municipalities under Ken Jr’s leadership.  So how does someone with a background in construction pave a path into entrepreneurship and launch his very own golf brand? Ramon and the PD Flight Crew had plenty of questions, which Ken and Joe were eager to answer. Burns is a man with a grand vision and knows how to seize opportunities when they present themselves. To say Ken is a “Bigga Thinka” is an understatement! Tune in to also hear how Ken turned a simple request to park a food truck in the Burns Construction parking lot into the revitalization of the Cricket Car Hop, a Stratford community staple since 1949. This entrepreneurial journey is sure to inspire you to pull out the driver and go for the green! . . . Find Mission CTRL on Anchor, Apple Podcast, Spotify, and our website. Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture. Subscribe for weekly branding and entrepreneurial content here!  To learn more about Peralta Design's work visit peraltadesign.com. #welaunchbrands #digitalagency #mbeagency #mbe #digital #branding #marketing #web #startups #creative #BrandU #w2 #fulltime #leadership #contentcreator #contentstrategy #marketingstrategy #entrepreneurs #business #launchyourbrand

If you're a lover of words, board games, and what was once considered nerdy geek culture, you'll feel right at home with our next guest. Joining Ramon and the PD Flight Crew in the studio is Kelly de la Rocha. De la Rocha is a poet, journalist, and founder of Poem Renovation. Forty years ago, as a distraught teenager dealing with her parents' separation, Kelly turned to poetry to help make sense of her turbulent emotions. During the pandemic, De la Rocha once again felt her world falling apart and found new meaning in her old poems by rearranging their words. That experience became the foundation for Poem Renovation, an online word game that is picking up steam. Poem Renovation is a catalyst for creativity and a tool that aids in literacy. It's also used to help people sort through and communicate their thoughts and feelings. The initiative has found a home in schools, where students are still struggling to overcome the effects of COVID-19 on their mental health and academic performance. There's also immense potential for Poem Renovation to benefit the mental health and continuing care communities.  Tune in to hear how Kelly transformed her old poems into an online platform without any coding experience. In this episode, you'll learn how De la Rocha used the same creative tools as J. Cole to unleash her creativity, as well as how she used her command of the written and spoken word to attract her tribe. To learn more about Poem Renovation, watch their video . . . Find Mission CTRL on Anchor, Apple Podcast, Spotify, and our website. Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture. Subscribe for weekly branding and entrepreneurial content here!  To learn more about Peralta Design's work visit peraltadesign.com. #welaunchbrands #digitalagency #mbeagency #mbe #digital #branding #marketing #web #startups #creative #BrandU #w2 #fulltime #leadership #contentcreator #contentstrategy #marketingstrategy #entrepreneurs #business #launchyourbrand