Are you pouring energy into posts and reels but still not seeing results? Or wondering if you're missing the bigger picture when it comes to online marketing? In today’s episode of More Than Just Task Management, Anna and Jores break down the difference between social media marketing vs digital marketing, and help you figure out where to focus for sustainable growth.
You’ll learn:
The core difference between social media marketing and broader digital marketing strategies
Why social media is just one piece of a much bigger digital puzzle
How to choose the right strategy based on your business goals, industry, and bandwidth
What most small businesses get wrong when they try to “do it all” online
Action Step: Take a fresh look at your marketing efforts and clarify whether you're building a complete strategy or just chasing visibility on platforms that aren’t designed to convert.
Want help with your business growth? Apply to work with us here: https://leficomp.com/thrive360
If you're only focusing on prospects or active clients, you're missing valuable opportunities across the full customer lifecycle. In this episode of More Than Just Task Management, Anna and Jores walk you through the 5 stages of the customer journey: from the moment someone becomes aware of your brand to long after the sale is complete.
You’ll learn:
What the 5 stages are: Pre-awareness, Lead/Prospect, Active Customer, Inactive Customer, and Past Client
What most businesses overlook at each stage (and how that costs you growth)
Simple ways to strengthen the journey end-to-end without needing fancy tech
How optimizing these stages boosts client retention, referrals, and revenue
Action Step: Choose one stage of your customer journey to review this week and look for a way to improve the experience or communication at that stage.
In a crowded market, what makes your business stand out isn’t just what you offer, but the value you create. In today’s episode of More Than Just Task Management, Anna and Jores unpack the concept of value creation and how it directly impacts your ability to attract, convert, and retain high-quality clients.
You’ll learn:
What value creation really means in a service-based business
How to shift from selling “deliverables” to delivering transformation
Simple ways to communicate your value more clearly and confidently
Why strong value creation reduces price resistance and increases client loyalty
Action Step: Reflect on the results you truly create for your clients and refine how you communicate those outcomes in your marketing, proposals, and conversations.
Want support in clarifying your value and leading with more impact? Explore our Energy Leadership Index (ELI) Assessment to discover how your energy shapes client perception and results: https://leficomp.com/eli-gift
This week on More Than Just Task Management, Anna and Jores are diving into what makes a business truly thrive, not just survive. If you're tired of constantly firefighting and wondering how to grow without sacrificing your sanity, this week's theme is for you.
In today’s episode, they preview the practical topics they’ll unpack from Monday to Friday, all focused on helping small business owners like you build systems that support revenue growth, operational efficiency, and client retention.
Here’s what’s coming up:
Value creation: How to build and communicate services clients are happy to pay for
5 stages of the customer journey: What to optimize at each stage to improve sales and service
Social media marketing vs. digital marketing: Which strategy makes sense for your business
Client acquisition: How to attract better-fit clients consistently
Customer lifetime value (CLV) KPI: Why it matters and how to increase it
Small and mid-sized business owners like you are often pulled in every direction. The right systems give you your time back, improve profitability, and allow your business to grow without you doing it all.
Join us today as we kick off a new week full of growth.
Want more clarity, strategy, and momentum? Take the first step with our Energy Leadership Index (ELI) Assessment to discover how your leadership energy is shaping your business results. Apply for your complimentary ELI here: https://leficomp.com/eli-gift
This week on More Than Just Task Management, Anna and Jores guided you through some of the most critical technology topics shaping the future of small and mid-sized businesses. In today’s recap episode, they bring it all together, highlighting key takeaways, insights, and action steps you can use to strengthen your business.
We covered:
Digital readiness and how to assess whether your business is future-proof
Business process automation strategies that boost efficiency and free up your team’s time
Small business insights you can unlock through dashboards, KPIs, and reporting
How to integrate AI into your business to drive smarter growth and innovation
Technology adoption and how to align new tools with your people and culture
Action Step: Reflect on this week’s topics and pick one area to explore or strengthen in your business over the next month.
Not subscribed to our bi-weekly newsletter? Join it here: https://leficomp.com/newsletter-subscribe
In a world obsessed with automation and efficiency, it’s easy to forget the human side of tech. In this episode of More Than Just Task Management, Anna and Jores explore technology adoption through a people-first lens, showing small and mid-sized businesses how to integrate new tools in ways that empower teams, strengthen leadership, and support culture.
You’ll learn:
Why technology adoption is no longer optional, but human alignment is non-negotiable
How to choose tools that amplify (not replace) your team’s strengths
Simple strategies to guide your team through change with clarity, trust, and enthusiasm
Action Step: Identify one area where the right tech could help your team thrive and make a plan to explore or implement it this month.
And if you want to be one of the first visionary leaders who become founding members of our Visionary Founders Alliance, you can add your name to the waitlist here: https://go.leficomp.com/community-waitlist156410
Wondering how to integrate AI into your business without feeling overwhelmed or breaking the bank?
In this episode of More Than Just Task Management, Anna and Jores break down practical, real-world AI use cases that small and mid-sized businesses can start using right now to boost revenue, improve efficiency, and elevate customer experience.
You’ll learn how to use AI in:
Marketing
Sales
Operations
Action Step: Choose one AI use case from this episode to explore in your business this month.
And if you haven't joined our newsletter yet, we would love to see you there to continue the conversation (p.s. we send emails only once every two weeks): https://leficomp.com/newsletter-subscribe
Want to make better decisions and grow your business with more confidence? In today’s episode of More Than Just Task Management, Anna and Jores dive into the power of small business insights and how data, dashboards, KPIs, and reporting can transform the way you run your company.
You’ll learn:
Why data is a game changer for small businesses too
The key metrics and KPIs every small business should be tracking
Simple steps to start making data-driven decisions without getting overwhelmed
Action Step: Identify one metric you’ll start tracking consistently this month and watch how it sharpens your focus and fuels smarter growth.
Subscribe to our bi-weekly newsletter: https://leficomp.com/newsletter-subscribe
Ready to reclaim your time and scale smarter? In today’s episode of More Than Just Task Management, Anna and Jores break down business process automation strategies explicitly designed for small and mid-sized businesses.
You’ll learn:
What business process automation really means (and what it’s not)
The key areas of your business ripe for automation
How to choose the right tools without creating chaos or overwhelm
Simple strategies to streamline operations, boost efficiency, and free up your team’s energy for what matters most
Action Step: Identify one process you can automate this month to cut down wasted time and set your business up for smoother, smarter growth.
https://leficomp.com/thrive360-business-solutions/
In today’s fast-moving world, digital readiness isn’t a luxury. It’s a survival skill.
In this episode of More Than Just Task Management, Anna and Jores break down what digital readiness really means for small and mid-sized businesses and why it’s critical for long-term growth.
You’ll learn:
The key pillars of digital readiness every SMB needs to assess
Why digital readiness is about more than just having the right tools, and more about mindset, processes, and culture
How to spot gaps in your current systems that could hold you back
Simple steps you can take to boost your business’s adaptability, efficiency, and future-readiness
Action Step: Take a few minutes to evaluate your business's current state and what you can do next to become digitally future-proof.
Take the How Future-Ready is your business quiz today: https://leficomp.com/quiz