The Perfectionism Project

In Part 2 of this 5-Part Consistent Content Series, I’m sharing what Spark Content is and why it’s what you need to be creating if you want to easily create consistent content that’s valuable. If you find content creation exhausting instead of energising, let me show you an easier way to do it. It’s all in this episode so hit play and get ready to hear the easiest - and most effective - content strategy you’ve ever been taught.  The Consistent Content Series will teach you how to create consistent content without burning out. Then join us inside Perfectionists Getting Shit Done (aka PGSD) to do this work with structure, support and a like-minded community. Doors open on 18 July for one week only. To find out more about the program and sign up for the waitlist, visit samlaurabrown.com/pgsd.

In Part 1 of this 5-Part Consistent Content Series, I’m sharing my personal story with content creation - including all the ups and downs. I talk about what it was like to deeply want to show up online but feel completely paralysed by my fear of putting myself out there. And how I overcame the perfectionism that was making me hide, procrastinate and endlessly polish my content. This episode also introduces the idea of Safe Visibility. Because your problem isn’t lack of motivation or willpower or not having the right content calendar or the right niche. The problem is that you haven’t learned how to feel safe being visible as the truest version of you - so that’s what I’m here to teach. If you’ve ever told yourself “I know what to do when it comes to content creation but I’m just not doing it” then this episode is for you. In this episode, I share: The invisible pressure perfectionists feel when creating content Why traditional marketing advice made things harder, not easier How I finally started creating content consistently (without forcing it) What safe visibility means - and why it matters so much How this series will guide you toward content that feels natural, aligned and self-expressed The Consistent Content Series will teach you how to create consistent content without burning out. Then join us inside Perfectionists Getting Shit Done (aka PGSD) to do this work with structure, support and a like-minded community. Doors open on 18 July for one week only. To find out more about the program and sign up for the waitlist, visit samlaurabrown.com/pgsd.

Are you constantly second-guessing yourself to avoid making mistakes? This is a common habit for perfectionist entrepreneurs - and while it can feel productive, it’s actually one of the biggest things holding your business back. In this episode, you’ll learn how to spot when you’re self-policing, why shifting into Self-Trust Mode matters and the practical steps to help you build momentum from a place of trust instead of fear.  If you’re ready to get out of your own way in your business, you want to join my program called Perfectionists Getting Shit Done (aka PGSD). To find out more about the program and join the waitlist today visit samlaurabrown.com/pgsd. Our next opening begins on 18 July 2025 for one week only.

Do you struggle with procrastination, fear of judgement, intense self-doubt or imposter syndrome when it comes to your business? Do you ever wonder why you get in your own way even though you have so much potential? If so, this episode is for you. I’m diving into the perfectionist mindset and talking about where it comes from, how to tell if you’ve got it and how to move out of it. If you’re ready to get out of your own way in your business, you want to join my program called Perfectionists Getting Shit Done (aka PGSD). To find out more about the program and join the waitlist today visit samlaurabrown.com/pgsd. Our next opening begins on 18 July 2025 for one week only.

Are you frustrated that your business isn’t growing as quickly as it should be? Are you working hard yet feeling behind? Do you ever get annoyed that you aren’t getting the customers or social media followers that you deserve? If so, today’s episode is for you.  I’m sharing what hidden Perfectionist Entitlement is, why it’s not necessarily a ‘bad’ thing, the ways it’s shown up for me and my clients and the practical steps to get into a more empowering and resilient mindset. If you’re ready to get out of your own way in your business, you want to join my program for perfectionists who are building businesses. It’s called Perfectionists Getting Shit Done (aka PGSD). Click here to find out more about the program and join the waitlist today: samlaurabrown.com/pgsd. Our next opening begins on 18 July 2025 for one week only.

In this episode, I’m debriefing the April 2025 PGSD launch  and walking you through exactly how I processed a disappointing result without making it mean something about me, the program or my ability to sell. This isn’t a “what went wrong” breakdown from a place of blame. It’s a real-time look at how I led myself through a launch that didn’t hit its goals without spiralling into shame, burning everything down or losing momentum. In the episode I’m sharing: What emotional regulation actually looks like when the numbers don’t meet your expectations How to tell the difference between what needs tweaking vs what’s already working Why success doesn’t require perfect results every time (and how I’ve learned to trust that) The thought processes that kept me grounded so I could take clear, calm next steps Whether you’re still working on showing up consistently or you’re refining your sales process, this episode will help you stay out of the shame spiral and keep building your business in a way that’s sustainable, strategic and self-trusting. If you’ve ever had a launch flop or a result that didn’t reflect your effort - this episode is for you. Join Perfectionists Getting Shit Done (aka PGSD): Inside Perfectionists Getting Shit Done (aka PGSD) you’ll master our simple, proven process for getting shit done without burning out so you can finally get your business off the ground. Our next opening starts on 18 July for one week only. To find out more and join the waitlist today visit samlaurabrown.com/pgsd.

In this episode, I’m sharing a behind-the-scenes look at the mindset shifts I made to sell out my 1:1 coaching services – including the thoughts that were keeping me stuck and how I coached myself through them. I talk about the evolution of the offer, what changed once I shifted into self-trust and why selling from sufficiency made all the difference.  This episode is for you if you’ve been holding back from selling because you’re worried you won’t make sales or feel like you need everything perfectly figured out first. The Perfectionism Quiz: Want an easy way to find out if perfectionism is stopping your business from growing? Take The Perfectionism Quiz today - it’s free, takes less than 3 minutes and gives you a personalised report that lays out the simple steps you can take to get out of your own way. Take the quiz now at samlaurabrown.com/quiz. Work with me privately: If you're interested in working with me privately then I invite you to sign up for the waitlist for my 1:1 coaching services. Go to samlaurabrown.com/coaching to join the waitlist today. Join my program for perfectionist entrepreneurs: Inside Perfectionists Getting Shit Done (aka PGSD) you’ll master our simple, proven process for getting shit done without burning out so you can finally get your business off the ground. To find out more and join the waitlist today visit samlaurabrown.com/pgsd.

In this episode, I share a powerful realisation I recently had about the difference between being accomplished and FEELING successful. I also share what’s helped me reconnect with the feeling of success - even when the numbers aren’t where I want them to be yet. This episode is for you if you’re working hard and making progress but still feel behind.  To dive deeper: Want an easy way to find out if perfectionism is stopping your business from growing? Take The Perfectionism Quiz today - it’s free, takes less than 3 minutes and gives you a personalised report that lays out the simple steps you can take to get out of your own way. Take the quiz now at samlaurabrown.com/quiz. For more advice: Follow me on Instagram - I’m @perfectionismproject - for more behind-the-scenes insights and support with getting out of your own way in your business. For full support: Ready to get out of your own way in your business? Join the waitlist for my productivity program - Perfectionists Getting Shit Done (aka PGSD) - at samlaurabrown.com/pgsd. Inside PGSD you’ll master our simple, proven process for getting shit done without burning out so you can finally get your business off the ground.

Reading is something I’ve always loved but over the last few years, I read less and less. Between building my business and raising little ones, I struggled to find the time. In this episode, I’m sharing how I recently got back into the habit of reading even though I’m busier than ever. I talk about the role that perfectionism was playing, how I let go of my excuses and created an easy-to-stick-to reading habit that didn’t involve any force or pressure. This episode is full of practical advice so be sure to tune in today.  To dive deeper: Want an easy way to find out if perfectionism is stopping your business from growing? Take The Perfectionism Quiz today - it’s free, takes less than 3 minutes and gives you a personalised report that lays out the simple steps you can take to get out of your own way. Take the quiz now at samlaurabrown.com/quiz. For more advice: Follow me on Instagram - I’m @perfectionismproject - for more behind-the-scenes insights and support with getting out of your own way in your business. For full support: Ready to get out of your own way in your business? Join the waitlist for my productivity program - Perfectionists Getting Shit Done (aka PGSD) - at samlaurabrown.com/pgsd. Inside PGSD you’ll master our simple, proven process for getting shit done without burning out so you can finally get your business off the ground.

Power Planning is one of my favourite productivity tools (and the planning method I teach in PGSD) but I recently noticed I was seriously avoiding it. In this episode, I talk through why that happened, what I was believing about myself and my business and how I got back into the habit without making myself feel bad about falling off. Whether you’ve fallen out of your planning routine or you’ve been thinking about starting one - this episode will help you get out of avoidance and back into alignment. To dive deeper: Want an easy way to find out if perfectionism is stopping your business from growing? Take The Perfectionism Quiz today - it’s free, takes less than 3 minutes and gives you a personalised report that lays out the simple steps you can take to get out of your own way. Take the quiz now at samlaurabrown.com/quiz. For more advice: Follow me on Instagram - I’m @perfectionismproject - for more behind-the-scenes insights and support with getting out of your own way in your business. For full support: Ready to get out of your own way in your business? Join the waitlist for my productivity program - Perfectionists Getting Shit Done (aka PGSD) - at samlaurabrown.com/pgsd. Inside PGSD you’ll master our simple, proven process for getting shit done without burning out so you can finally get your business off the ground.